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Privacy Policy

Last Updated: February 15, 2026

Texas Business Leads, LLC, a Florida limited liability company ("Company," "we," "our," or "us"), respects your privacy and is committed to protecting it through this policy. This policy describes how we collect, use, and disclose information when you use our website at texasbusinessleads.com and our subscription services (collectively, the "Services").

1. About This Policy

Data Broker Status

Texas Business Leads compiles and provides business lead data derived from publicly available records. We believe our services qualify for exemption from data broker registration requirements under applicable state laws because we exclusively use publicly available records. However, we are committed to transparency and offer opt-out mechanisms as described in Section 6.

Scope

This policy covers information we collect through our website and subscription services. It does not govern the publicly available business data we provide to subscribers, which is derived from public records and not subject to privacy law restrictions on "personal information."

2. Information We Collect

We collect two distinct categories of information:

A. Customer Account Information

When you subscribe to our Services, we collect:

  • Contact information: Name, email address, phone number, and mailing address
  • Payment information: Credit card details processed securely through Stripe (we do not store full card numbers)
  • Account information: Subscription preferences, report configurations, and delivery settings
  • Communication records: Emails and inquiries you send us

B. Business Lead Data (Our Product)

The business leads we provide to subscribers are derived exclusively from publicly available records. This data includes:

  • Business names and DBA names
  • Business addresses
  • NAICS industry codes
  • Filing dates

This public records data is publicly available information and is exempt from the definition of "personal information" under California Civil Code § 1798.140(v)(2) and similar state privacy laws.

C. Automatically Collected Information

When you visit our website and consent to analytics, we automatically collect:

  • Device information: IP address, browser type, operating system
  • Usage information: Pages visited, time spent, referring URLs, scroll depth, and button/link clicks
  • Interaction events: Form submissions, phone number clicks, and outbound link clicks
  • Transaction data: For subscribers, we track successful purchases including transaction value for analytics purposes
  • Cookies: Session cookies for website functionality and, with your consent, analytics cookies via Google Analytics

3. How We Use Your Information

We use customer account information to:

  • Provide and deliver your subscription services
  • Process payments and send invoices
  • Send service-related communications (report deliveries, account updates, renewal notices)
  • Send promotional communications about our Services (you may opt out at any time)
  • Respond to your inquiries and provide customer support
  • Improve our Services and develop new features
  • Market our Services, including measuring advertising effectiveness and building audiences of similar potential customers through advertising platforms (using hashed or anonymized identifiers)
  • Comply with legal obligations

We use automatically collected information to:

  • Analyze website traffic and usage patterns
  • Measure advertising campaign performance and optimize ad delivery
  • Build retargeting and lookalike audiences for advertising
  • Maintain website security and prevent fraud
  • Improve website performance and user experience

4. How We Share Your Information

We share customer information with the following categories of service providers and partners. Specific providers within each category may change over time; we maintain an up-to-date list at the end of this section.

  • Payment processors: To securely handle payments and billing
  • Analytics and advertising platforms: To measure website usage, track advertising performance, build retargeting audiences, and create lookalike audiences of similar potential customers. When we share customer data with advertising platforms for audience matching, we use hashed identifiers — the platform never receives your raw email address or personal information in readable form.
  • Communications providers: To deliver lead reports, service emails, and promotional communications
  • Legal compliance: When required by law, court order, or government request
  • Business transfers: In connection with a merger, acquisition, or sale of assets

We do not sell your personal information. The business lead data we provide to subscribers is derived from public records, not from customer information.

Current Service Providers

Category Provider Purpose
Payment processing Stripe Payment handling and billing
Analytics Google Analytics (via Google Tag Manager) Website usage analytics and conversion tracking
Advertising Meta (Facebook/Instagram) Conversion tracking, retargeting, audience matching
Communications Gmail / Google Workspace Report delivery and service emails

5. Data Retention

We retain customer account information for as long as your subscription is active, plus a reasonable period thereafter for legal and business purposes (typically 7 years for financial records). You may request deletion of your account information by contacting us.

6. Data Security

We implement commercially reasonable security measures to protect your information, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Secure payment processing through PCI-compliant Stripe
  • Access controls and authentication requirements
  • Regular security monitoring

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

All Customers

You may:

  • Access and update your account information through our customer portal
  • Opt out of marketing communications (service communications will continue)
  • Request deletion of your account

Business Opt-Out (Lead Database)

If your business appears in our lead data and you wish to be excluded from future reports, you may request removal by emailing privacy@texasbusinessleads.com with "Opt-Out Request" in the subject line. Please include:

  • Business name as it appears in public records
  • Business address

We will add your business to our suppression list within 30 days. Note that because our data is derived from public records, your information will remain in those public records; we can only exclude you from our compiled reports.

California Residents

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

  • Know what personal information we collect and how it is used
  • Delete personal information we hold about you
  • Opt out of the sale of personal information (we do not sell personal information)
  • Non-discrimination for exercising your privacy rights

Response Timeline: We will respond to verifiable requests within 45 days. If we need additional time (up to 90 days total), we will notify you of the extension and the reason.

Authorized Agents: You may designate an authorized agent to submit requests on your behalf. We may require the agent to provide proof of authorization and may verify your identity directly.

Shine the Light: Under California Civil Code § 1798.83, California residents may request information about disclosure of personal information to third parties for direct marketing purposes. We may share hashed customer identifiers with advertising platforms (such as Meta and Google) for audience matching and ad targeting. You may opt out of this sharing by contacting us at privacy@texasbusinessleads.com.

To exercise these rights, contact us at privacy@texasbusinessleads.com.

Texas Residents

Under the Texas Data Privacy and Security Act (TDPSA, Tex. Bus. & Com. Code Ch. 541), Texas residents may have the right to:

  • Confirm and access whether we are processing your personal data and obtain a copy
  • Correct inaccuracies in your personal data
  • Delete personal data you have provided to us or that we have obtained about you
  • Obtain a portable copy of your personal data in a usable format
  • Opt out of the sale of personal data, targeted advertising, or profiling that produces legal or similarly significant effects

We do not sell personal information. The business lead data we provide to subscribers is derived from publicly available government records, which is excluded from the definition of "personal data" under the TDPSA.

We honor Global Privacy Control (GPC) browser signals as an opt-out of the sale of personal data and targeted advertising.

To exercise these rights, contact us at privacy@texasbusinessleads.com. We will respond within 45 days. If we need additional time, we will notify you.

Other State Privacy Laws

Residents of Virginia, Colorado, Connecticut, Utah, and other states with comprehensive privacy laws may have similar rights. Contact us to exercise any applicable rights.

8. Cookies and Tracking

We use cookies for:

  • Essential cookies: Required for website functionality (session management, security, storing your cookie preferences)
  • Analytics cookies: Google Analytics 4 (via Google Tag Manager) to understand website usage, including page views, scroll depth, click interactions, and conversion events
  • Advertising cookies: Meta (Facebook) Pixel for conversion tracking, retargeting, and building lookalike audiences for our advertising campaigns

Cookie Consent

When you first visit our website, you will see a cookie consent banner offering two choices:

  • Accept All: Enables analytics and advertising cookies in addition to essential cookies
  • Essential Only: Only essential cookies are used; no analytics or advertising data is collected

Your choice is stored locally and remembered for future visits. You can change your preference at any time by clearing your browser's local storage for our site.

Advertising and Remarketing

When you accept advertising cookies, the Meta (Facebook) Pixel may collect:

  • Pages you visit and actions you take on our site (e.g., viewing pricing, completing a purchase)
  • Device and browser information (IP address, browser type, operating system)
  • Referral information and time spent on pages

This data is sent to Meta Platforms, Inc. and is used to measure the effectiveness of our advertising campaigns, show you relevant ads on Facebook and Instagram, and build audiences of users with similar interests. Meta may combine this data with information from your Facebook/Instagram account in accordance with their privacy policy.

You can opt out of Meta's data collection by choosing "Essential Only" on our cookie banner. You can also control ad preferences directly through your Facebook Ad Settings or by using the Digital Advertising Alliance opt-out tool. For more information, see Meta's Privacy Policy.

Analytics Data Retention

Google Analytics 4 retains user-level data for 14 months, after which it is automatically deleted. Aggregated reporting data is retained indefinitely.

Additional Controls

You can also control cookies through your browser settings. Disabling essential cookies may affect website functionality.

We honor Global Privacy Control (GPC) signals where required by applicable law.

9. Children's Privacy

Our Services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this policy from time to time. Changes fall into two categories:

  • Material changes (new categories of data sharing, new uses of personal information, reduced privacy rights): We will notify affected customers by email at least 14 days before the change takes effect, in addition to updating this page.
  • Non-material changes (adding a new provider within an existing category, clarifications, formatting): We will update the "Last Updated" date. No email notification is required.

Your continued use of the Services after changes constitutes acceptance of the updated policy.

Changelog

Date Type Summary
2026-02-15 Non-material Added TDPSA section for Texas residents; implemented GPC signal support; updated cookie banner labels to match policy language
2026-02-09 Material Added advertising platforms as a data sharing category; added marketing and audience matching as allowed uses of customer data; restructured sharing disclosures from vendor list to categories; added Facebook Pixel with cookie consent
2026-01-25 — Initial policy

11. Contact Us

For privacy-related questions or to exercise your rights:

  • Email: privacy@texasbusinessleads.com
  • Mail: Texas Business Leads, LLC, Attn: Privacy, 7901 4th St. N, Suite 300, St. Petersburg, FL 33702

About Texas Business Leads

Texas Business Leads has been developed over 20 years by Dan Eckert. The basic sales concept is that successful sales reps keep their sales funnel full of prospects in the various stages of moving to the client category.

About Our Company

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Contact Information

Contact us if you have any questions or interested in any custom services. We pride ourselves in making sure that your expectations are met with our fresh leads each week.

info@texasbusinessleads.com

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